3 ways to increase your funding in Latin America

Securing funding remains one of the biggest challenges for NGOs in Latin America. While traditional sources are increasingly competitive, new models offer ways to build sustainable income without depending on just one donor. If your NGO wants to grow, now’s the time to diversify.

"Diversifying income through grants, awards, and partnerships with companies helps build a stronger foundation for your NGO’s stability." -Adriana Gómez, CEO of TeenSmart.

Subscription-based Donations

Best for NGOs with regular donors looking for a sustainable model.

Monthly donations offer financial stability and long-term planning. This model builds a committed donor community and enables predictable, ongoing impact.

How to get started:

• Make your impact tangible: Use stories, testimonials, and short videos to show how donations help.

• Pick a platform: Try Donorbox, Patreon or Mercado Pago to automate donations.

• Launch your campaign: Create a membership and share it with your donor base via email and social media.

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Crowdfunding

Best for NGOs with active digital communities and a specific project.

This model helps you raise money quickly through small donations. It works best with a clear goal, a set deadline, and a strong story.

How to get started:

• Define a clear goal: How much do you need and why? Use specific numbers (e.g., “USD $5,000 to equip 10 classrooms”).

• Choose the right platform: Try Goteo for USD donations or Ulule for euros.

• Activate your outreach: Plan a 30–60 day campaign, use short videos, and share regular updates.

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Donor-Advised Funds (DAFs)

Best for NGOs with proven impact looking for large, long-term donations.

DAFs are philanthropic funds that direct high-impact donations. If your NGO runs scalable projects with measurable results, this model can unlock major opportunities.

How to get started:

• Get your NGO ready: Have clear metrics, financial reports, and legal status to receive international funds.

• Register in directories: Sign up with Candid (Guidestar), CAF America or Charities Aid Foundation to find aligned donors.

• Connect with funds and advisors: Reach out to foundations managing these funds. Tools like Waalaxy can help you find potential fund managers on LinkedIn.

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Get More Funding

Fundraising is changing. NGOs that adapt to these new models will achieve greater impact. At Propel, we created a curated grant database and an AI Coach to help you write successful applications.

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