How AI is transforming the social sector

Artificial intelligence is the new superpower for nonprofits. Its ability to optimize and scale impact is reshaping how the social sector designs and delivers services to communities. AI doesn’t replace human work—it amplifies it, making organizations more strategic, agile, and effective.

In a world where needs grow faster than resources, AI is not only optimizing nonprofit operations but also revolutionizing how they create impact.

4 Ways AI Amplifies Social Impact

1. Optimizing Processes: AI automates administrative tasks, freeing up time and resources for strategic work. Example: At Propel, we use GPT-4 to power Process Navigator, a bot that streamlines responses to internal administrative queries, improving operational efficiency.

2. Engaging Donors: AI-powered fundraising campaigns enhance audience targeting and personalize messages to increase donations. Example: Save the Children has boosted donations by using AI-driven predictions and a CRM to personalize fundraising campaigns.

3. Making Data-Driven Decisions: AI enables real-time data analysis, supporting more informed and precise strategic decisions. Example: UNICEF and iMMAP have used AI and satellite image analysis to map vulnerable communities in Colombia, helping prioritize humanitarian aid distribution.

4. Scaling Social Impact: AI-driven solutions expand the reach of social programs without increasing operational costs. Example: Violetta, a chatbot in Mexico, has provided support to over 260,000 women via WhatsApp, helping prevent gender-based violence.

AI is redefining the future of the social sector. On February 26, learn how to start using AI in your nonprofit at our event, "Turn AI Into Your Superpower." Register here.

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